Leaflets remain the backbone of local campaigns in Riyadh because the cost per impression is fractions of a halala. This guide covers the common formats, the paper weights that survive hand distribution, and the pricing for the bulk runs that make leaflets worth printing.
Leaflet Sizes and Their Uses
- A6 (105 x 148 mm): a flyer for one promotion or one menu.
- A5 (148 x 210 mm): the standard leaflet with room for an offer and a QR code.
- A4 (210 x 297 mm): price lists, menus and door-to-door sheets.
- DL (99 x 210 mm): fits a standard envelope, ideal for direct mail.
A5 is the workhorse: big enough to be useful, small enough to hand out in volume, and the cheapest size per kilo of paper.
Paper Weights for Hand Distribution
- 115-135 GSM art paper: standard for single-sided distribution.
- 150-170 GSM: stiffer, survives reading and holding better.
- Uncoated 90-120 GSM: cheap, soft, good for newsprint-style sheets.
- Matte or glossy lamination: only worth it for premium folded leaflet.
Designing a Leaflet That Gets Action
One message, one action, one phone number. Put the offer and the WhatsApp number in the top third, and keep the QR code large enough to scan from 30 cm. Simple colour blocks print cheaper and faster than heavy photographic backgrounds.
Leaflet Print Run Pricing in Riyadh
| Format | Quantity | Typical price |
|---|---|---|
| A6 flyer | 5,000 | SAR 320-480 |
| A5 leaflet | 3,000 | SAR 480-720 |
| A5 leaflet | 10,000 | SAR 1,100-1,600 |
| A4 sheet | 5,000 | SAR 1,000-1,500 |
Same-Day and Rapid Leaflet Production
For launch-day campaigns, digital printing can produce a few thousand A5 leaflets in 24 hours when the file is print-ready. Plan distribution zones in advance so the leaflets reach the street while the offer is hot.
Briefing a Leaflet Order
State size, quantity, one- or two-sided, stock, and delivery split. Confirm the bleed and that the file is CMYK with fonts outlined.
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WhatsApp usA5 is the most common commercial leaflet size. A6 works for single-offer flyers and A4 for price lists and menus, but A5 balances cost, impact and distribution.
Print enough for at least two distribution passes. Most local campaigns start at 3,000 to 5,000 A5 and reprint after results; the per-unit price drops clearly above 5,000.
Yes for simple digital A5 or A6 leaflets with print-ready files, when the order is accepted before mid-morning. Offset leaflet runs take 2 to 4 days.
